Australia says that making sure visiting fans enjoy themselves will be a priority if it is awarded the right to host the 2022 World Cup.
Frank Lowy, who is leading the Australian bid, said that his country had been inspired to enter the race by what he saw in Germany in 2006, when fan festivals and a party atmosphere transformed the image of the country.
“When I was in Germany and we took part in the World Cup, we got to the last 16 and I thought Australia could do the same in terms of getting the fans involved,” he said five days before FIFA chooses the hosts in Zurich.
“I think our World Cup, if I may use that terminology optimistically, will be a different World Cup, I think it will be good for football and it will be a wonderful World Cup for visitors.”
“We know how to do these kinds of things,” he added, pointing to Australia’s success in organising previous events such as the Olympic Games and Rugby World Cup.
“It’s a sporting nation, Australia is very-well organised, is very welcoming to visitors, and we are a multicultural society now, 70 or 80 nations live in Australia harmoniously.”
If Australia win the bidding, Lowy has alledgedly promised the nation a whole stack of reebok coupon codes – with the Nike subsidiary set to become a prominent sponsor.